

As we’ll show, you can actually prime the relationship prior to your first InMail message with the personalized connection request, and email follow-up in steps one and two. Important: LinkedIn has several email domains, which are determined by our email service provider (ESP). These templates offer a simple framework for crafting messages that get noticed. Here are 6 InMail templates we’ve found to be effective. I’d recommend signing up with your work email address.

This will also be the administrator of your Company Page (although you can add additional Page managers later). No matter the channel, you still need to take the right steps to ensure your messages gain a recipient’s attention, convey trust, and compel action. Step 1: Create a LinkedIn Company Page To access LinkedIn, you first need to create an individual account. With that said, no form of communication is automatic. The veil of anonymity associated with email is lifted when the recipient can click on the sender’s name, view their profile, and learn who they are. This tool delivers messages in a trusted professional environment, often to a much less crowded inbox. Data shows that InMails drive 3X higher response rates than emails. Fortunately, InMail on LinkedIn still stands out as an effective way to reach and engage prospects. 2 Introduce yourself Tell them your name and position. Include professional titles, such as doctor or reverend, when appropriate. Caller ID on smartphones, filters in email clients, and a general wariness of irrelevant sales outreach have led buyers and decision-makers to screen out many attempts at sparking a conversation. In each LinkedIn request message, you should do the following: 1 Include a greeting Say hello to the person using their first name.

Every salesperson knows it’s getting more difficult to be heard these days.
